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Are You Over-Networked? 02 Jun 2010
Sully: In the job hunting world, networking is treated like the cure-all to job searching problems. Here are some of the "statistics" on networking I found: 90% of jobs are not advertised. 65% to 90% of jobs are filled by networking. Networking is the best way to find a job. Talking to people working in your target areas is the best way to find out more...
 
 
Need Journalism Experience? Try Contributing to User Generated Websites 19 Jun 2009
Clare Wiley:  Let’s face it, there’s a lot of junk on the internet these days. User-generated content has all sorts of benefits and downsides, ranging from valuable intellectual commentary to irrelevant rants about Big Brother contestants. But from a journalistic standpoint, the proliferation of commentary via the internet can have infinite possibilities....
 
 
20 Applications Later, An Entertainment Media Production Company Interview 03 Jun 2009
MasterAlice: After sending off my CV to about 20 different television production companies, ranging from big names such as Channel 4 to smaller independent companies such as Wall to Wall productions, I got a call last week asking me to come to an interview! It was for an entertainment media production company, for a position as a runner. So I took my suit...
 
 
My Internships at Reading Evening Post, Gainsborough Standard, INS News 05 May 2009
Natalie Bowen: I have just returned from three weeks of work experience with three very different news organisations. One, INS News, was a regional news agency. The second was a daily local paper, the Reading Evening Post. The final one was a weekly local paper, the Gainsborough Standard. I have spent well over six months on work experience over the last few...
 
 
Journalists vs. Citizen Journalists. News vs. UGC 20 Apr 2009
Natalie Bowen: The development of 'citizen journalism' and use of user-generated content (UGC) has led some to speculate that journalists are now redundant: Why pay someone to do what others will provide for free? The counter-argument is the Wikipedia effect: Joe Public can write whatever he wants, and you get a good idea of the facts from him, but for the truth...
 
 
Guardian vs Eastbourne Herald Media Internships - National vs Regional 16 Apr 2009
Clare Wiley: National papers seem to be what people aim for in the grand scheme of their journalistic careers. Whilst I’m no exception to this, there’s a lot to be said for local papers, particularly when gaining work experience. My week-long placement on the Guardian’s culture website was a little disappointing. Upon receiving the offer, I was literally...
 
 
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Institute of Practitioners in Advertising

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Advertising is one of the most dynamic sectors in the economy, employing over 250,000 individuals in the UK and many more worldwide.

It’s fast-moving and fast-changing; online advertising is now 25% of total expenditure and the UK is ahead of both the USA and the rest of Europe in its
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